Other articles and media

List of interviews and contributions to non-scientific newspapers and media

Taking the Transformative Consumer Research movement global

Nil Özçağlar-Toulouse and James E. Burroughs. Introduction to the special issue on transformative consumer research of Journal of Marketing Management, 30:17-18, 1723-1727.

It has now been almost 10 years since David Mick beseeched the consumer research community to do better in terms of looking out for the welfare of the consumer and not just their own academic interests. Since Mick’s plea, a grass-roots movement has taken hold within consumer research, one with little formal structure and even fewer formal roles.

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Institutionalization of sustainable development and emergence of sustainable marketing

Amina Béji-Bécheur and Nil Özçaglar-Toulouse. Editorial in Recherche et Applications Marketing, 2014, 29(3) 3-9.

Sustainable development is now introduced into discourses as an alternative and legitimate model to address one of the problems of our modern times: it is high time we combined both economic development and the preservation of natural resources, social rights and equity in the distribution of created wealth (…)

Read full text on: http://rme.sagepub.com/content/29/3/3.full.pdf+html

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Interview sur le commerce équitable par la Ligue de l’Enseignement

Interview published in Le dossier du mois (octobre 2009) de la Ligue de l’Enseignement.

Available on: http://laligue.org/wp-content/uploads/2012/06/equitable_vif.pdf

media-ligueLes ressorts de la consommation équitable

La consommation n’est pas une activité neutre, mais une façon de construire son identité sociale. Les Trente Glorieuses furent marquées par l’émergence de la consommation de masse : l’ambition de la plupart des ménages était l’accès aux biens. Dans une société aujourd’hui différente, des tiraillements se font jour et les enquêtes d’opinion montrent une forte dégradation de ce modèle imaginaire. >> continue reading